Prior to Covid-19, our busy schedules and endless to-do lists means we have all been a little guilty of depriving our hair of the TLC it needs to stay in the healthiest possible condition.
But now self care and caring for our hair has risen to the forefront of our minds. In isolation, we have the time to practice routines that relax and restore us, leaving us feeling and looking our best.
When it comes to our hair care, Pure hair masks are the most nourishing and indulgent things you can do for your hair. Ideally, you should be integrating a hair mask into your weekly hair care regimen. It is the most amazing way to add moisture and prevent damage before it even starts. And if your hair is suffering and needs some TLC then the correct Pure hair mask will start you on the road to repair. And it goes without mentioning that a hair mask is a great way to take some time out and relax and treat yourself.
WHAT IS A HAIR MASK?
While conditioner and shampoo are intended for regular use, masks are meant to be applied every third or fourth wash or whenever intense conditioning is needed. If you heat style your hair, that means blowdry, hot iron or curling iron and if you colour your hair then understand that this is a weekly necessity, not an option. Think of your Pure hair mask as being a weekly reboot for your hair.
HOW DO YOU USE A HAIR MASK?
Getting the best results from your Pure hair mask comes down to how you apply it. Start with cleansing your hair and scalp with the appropriate Pure shampoo and then towel dry your hair well if you leave the hair too wet then this will dilute your Pure mask and reduce its efficacy.
While your hair is damp work an appropriate amount of your recommended Pure hair mask through your hair and using a wide-tooth comb distribute it evenly from the scalp to the ends. Next, get your Alexa or google home, or use your phone and set a timer for 5 to 20 minutes to allow for maximum absorption into the hair.
If you want to take your hair mask to the next level and have the full head spa experience then use a heated towel and wrap your hair up in a turban for that special hot towel treatment. Once the time has gone rinse out your hair mask. Skip the conditioner and opt for a leave-in moisturiser to enhance your results and give you extra gloss and shine.
FIND THE BEST HAIR MASK FOR YOUR HAIR TYPE
FOR TREATING EXTREMELY DAMAGED HAIR: Pure Fusion Complex Mask
For hair that needs that rebuilding and rebounding, extreme damage from over lightening, excessive mechanical and heat damage. Pure Fusion Complex is the latest technology in the plex category. This specialty formulated haircare with “Bond Cure” technology protects the bonds against initial breakage and repairs broken bonds from severe damaged caused by bleaching, over-processing and extreme heat from heat styling.
This mask when used with the Fusion Complex Shampoo and Leave-in treatment spray will help rebond and strengthen the hair and reinforce it and provide protection from further damage. The Pure Fusion Complex range is a must-have for addressing damage, preventing breakage, and promoting healthy, strong hair.
Pure Fusion Complex is enriching organic Ginger, Rosemary and Acai Oils soften and smooth hair texture while improving hair colour intensity for stronger, healthier hair.
FOR TREATING MILDY DAMAGED HAIR: Pure Miracle Renew Mask
If your hair is feeling lacklustre, fragile or weak from chemical services or maybe stressed from exposure to the elements, heat styling and water erosion, then Pure Miracle Renew is the mask of choice.
This unique formulation of natural elastic bio-polymers increase strength, resilience and elasticity. The natural anti-ageing actives and antioxidants help protect against free radicals and defend against colour fading. A Cellular Renewal Complex (amino acids & vitamins) penetrates the hair cortex, fortifying the hair structure internally while providing an external protective film, which softens and protects the hair.
After treating the hair with Pure Miracle Renew your hair is left feeling soft and smooth without being weighed down. For ongoing restoration and cellular renewal add Pure Miracle Renew shampoo and conditioner to your hair care routine.
FOR HYDRATION, SOFTNESS AND SHINE ON DRY HAIR: Pure Sacred Mask
As the seasons begin to tradition from Autumn to Winter you may notice your hair is starting to feel dry and brittle. For a mega boost of hydration and moisture then look no further than Pure Sacred Mask.
Pure Sacred Mask is a blend of Shea Butter, Argan Oil, Marula Oil and of course like every Pure Hair Care product our 100% certified organic extracts. This luxury mas will increase both manageability and suppleness that will strengthen your hair from scalp to ends. The moisture boost will leave your hair looking hydrated, healthy and shiny. To maintain the benefits of Pure Sacred Mask you would use either Goddess or Precious shampoo and conditioner, both are formulated with Shea Butter and Argan Oil to provide intense nourishment and softness.